Fred It Right is an AI and data analytics company providing decision-support infrastructure for the circular economy. We leverage a proprietary computer vision platform to characterize waste streams at the point of disposal, transforming resident engagement into high-fidelity data. By capturing real-time brand, packaging, and location analytics, we empower municipalities to reduce contamination, increase diversion, and drive operational efficiencies. Our platform identifies specific items of confusion by location, providing the granular data required for targeted outreach, education, and Extended Producer Responsibility (EPR) compliance.